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Thought experiment - What incentivizes wokeness at tech giants?

I've talked about the critical mass of Big tech deplatforming and censorship we've reached in 2020. We've also covered Web 3.0, the project many startups are working on to decentralize the dominant technologies in our world. Lots of content about that in my Locals group if you've missed out.

But what causes these tech giants to go woke in the first place?

Entrepreneurs and small business understand and emulate much of corporate America, because their strategies work at both large and small scale. Big and successful is what many small businesses aspire to. Books, podcasts and seminars from corporate wizards like Tim Ferriss, Gary Vaynerchuk and Guy Kawasaki are the guiding light for many of these companies trying to leave the starting line and reach greatness.

So where's the chapter in these books on political malice towards loyal customers? It isn't there, because it makes no sense in a competitive market. How ...

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