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I don’t think a single week goes by that I don’t meet someone, somewhere, who comes up to me and says — usually with a big grin on their face ― ‘333!’ When they do, I know exactly what they’re talking about. And a grin spreads across my face too.

The 333 story is one that has gained great notoriety over the years. In a nutshell, it’s the story of how, years ago, a businessman named Bob Templeton was able to raise $3 million for a town in Ontario that had been devastated by a tornado, in just three hours, only three days after the terrible event occurred.

The way he managed this was actually quite simple. And it’s something you can apply in your own life right now.

Bob accomplished his amazing feat of charity by assembling his entire team in a room, explaining his plan, which he dubbed ‘333’, and then soliciting the group’s thoughts on the idea.

To do that, he drew a ‘T’ on a flip chart. On the top left side, he wrote “Why we can’t”. ...

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